Traditional marketing channels – including telemarketing, cold calling, press releases, direct email campaigns – have been joined by modern and sophisticated technology driven solutions culminating in a simplistic 4 stage INBOUND MARKETING process.
Today’s savvy marketers are developing long-term ‘natural’ inbound marketing plans that attract and retain audiences at lower costs but longer lead times than their outbound counterparts. Rezaid offers a SMART Inbound Marketing service that includes regular monthly independent reporting and planned interventions. It’s no exaggeration to say Rezaid’s Inbound Marketing is a cost effective, long-term route to attracting, winning and retaining new customers.
At the heart of Inbound Marketing is Search Engine Optimisation or SEO. Simply put SEO starts with a series of sequential one-off actions geared to make your website noticed more readily by search engines, and it is achieved through deploying a number of optimisation techniques. For businesses with an existing site, a detailed technical analysis of the website is done along with researching keywords and phrases being typed into search engines by potential customers in pursuit of discovering their offering. Also, a complete competitor analysis is done on the same lines. This in turn leads to a whole raft of activities, including social media marketing, which are customised to the dual aims of getting your website noticed quickly and more frequently.
Your content may be amazingly well written and informative, but if it is not optimised for search engines, it will not garner an audience.
Digital Marketing Services
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Premium Services
Our WP services include:
- Google Cloud Hosting
- WP site development, management and maintenance
- Dos and DDos protection
- Hardening WordPress security
- Website uptime monitoring
Rezaid delivers a complete range of essential WordPress services.
*Our hosting service includes free site migration.
Imagine if your server is in the UK and your user is in the US. By having local copies of your site globally through a Content Delivery Network of servers, web pages are shared from the server closest to the user.
For sites requiring a captive, global audience, Rezaid can deliver.
Europe’s framework for General Data Protection Regulation (GDPR) came into effect in May 2018 and replaced the UK’s Data Protection Act 1998. GDPR places greater obligations on how organisations handle personal data.
We start by learning how your website collects information and gives the user information access rights. We delve deep into your website, analysing each page’s data flows and collection points. We will implement a bespoke ‘cookie-cache-CSS’ strategy that ultimately allows your users to manage their settings through clear, in-line branded policies.
Talk to Rezaid, we can help you get GDPR compliant painlessly.
One way to boost traffic to your website is through outbound internet marketing i.e pay for users to click on adverts via pay-per-click. Simply put, advertisers pay each time a user clicks on their ads.
Rezaid will source the lowest CPC (cost-per-click) to deliver the greatest ROI (return on investment).
More than 50% of the global web page traffic in April 2018 was from a mobile device. Google acknowledging this trend early, introduced AMP project in 2016. Accelerated Mobile Pages are designed to create super-fast mobile pages. Speed is a ranking factor and AMP can reduce page loading by a staggering 600%.
Rezaid can get your site AMPed-up!
Whether you are an established on-line trader in need of help to improve your visitor numbers, or starting from scratch and in need of help to launch a new presence, an informative and responsive site matched with a tailored digital marketing strategy is the right combination for you to succeed.
Rezaid will design, build and manage your E-commerce website, and craft a phased, target driven, integrated social media engagement plan that we will take pride in delivering.
