Edge Video

Edge Video is an innovative web3 video network that provides a decentralized and secure platform for viewers. Despite offering unique features and functionalities, Edge Video faced challenges in reaching its target audience due to limited online visibility.

About

Edge Video is an innovative web3 video network that provides a decentralized and secure platform for viewers. Despite offering unique features and functionalities, Edge Video faced challenges in reaching its target audience due to limited online visibility.

Project Scope


Challenges

1. Improving the UI/UX of a basci, one-page site, into a fully functioning streaming website
2. Creating an online presence, building a community, and marketing EDGE as a web 3.0 brand from the onset.
3. Increasing the Domain Authority by resolving pre-existing issues.
4. Position EDGE above market competitors by communiating the value offerings to the viewers.

Rezaid's Role

Creative Design

Results

Google Ranking - No1

Through our comprehensive SEO efforts, Edge Video achieved the coveted position of No.1 ranking on Google for their target keywords. This prominent placement led to increased organic traffic and brand exposure, generating more opportunities for user engagement and conversions.

52% Increase in Organic Traffic and Conversions

Edge Video experienced a significant boost in organic traffic following the SEO campaign. As a result, Edge Video witnessed a noticeable increase in user engagement, conversions, and platform adoption.

3.5X Expanded Online presence

The implementation of our link building strategy resulted in numerous high-quality backlinks from authoritative websites in the industry. This not only improved Edge Video’s search engine rankings but also enhanced its overall online presence, fostering brand awareness and credibility within the web3 video network community.

Influencer Marketing

The Edge Video CEO, Joe Ward, held an online talk with Lea Thompson of Girl Gone Crypto. Thompson has 15.8K followers on her YouTube channel and has been recognized by many prominent figures in the industry. Girl Gone Crypto has also been an active part of the Twitter community, where she frequently engages with EDGE, and communicates the platform value to her followers.

Conclusion

Through our strategic SEO initiatives, Edge Video, a web3 video network with CDN functionality, achieved remarkable success in terms of search engine rankings, organic traffic, and online visibility. By focusing on keyword research, on-page and off-page optimization, technical SEO, and link building, our agency helped Edge Video secure the No.1 position on Google, resulting in increased user engagement and conversions.